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MEDIA TRAINING
Programme
We offer comprehensive media training tailored to your needs from one on one interview coaching for senior executives, to group workshops for beginners.
Workshop Outline
These sessions recognise the ever-changing world of media relations and digital communications and give you an insight into how the media works. We teach you to be camera-ready, using video recordings, mock interviews, and practical exercises preparing you for all media encounters.
These skills can teach you meaningful media engagement and change the way your company brand is portrayed in public and help you manage the corporation’s image. We have experienced, practicing internationally recognized television journalists leading the programs.
Our ultimate goal is to help you master the message and be a skilled communicator.
Key Learning
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Improve on-camera performance and confidence.
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Explain media needs - TV, digital, print and social.
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Develop skills to become an effective communicator.
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Learn how to speak in sound bites.
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Understand positive messaging in interviews.
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Learn techniques to take control of interviews.
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Handle crisis management situations.
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Learn how to handle difficult questions and negative interviews.
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